Pearson, a leading company in the academic sector providing products (such as Longman) ranging from pre-primary to adult learning. Our solution allows effective interactions with audiences via frequent offline events.
SOLUTIONS
- Facebook & WeChat management
- Media placement
- WeChat live events
- Lead generation for Hong Kong & China market
- H5 campaign development and management
- Creatives – content and graphics
RESULTS
- Increase in return on investment – precise targeting
- Significant growth in engagements and followers
- Held successful H5 campaigns for the well-known Pearson Test of English Academic (PTE Academic) and Book Fair